Imbibe will be closed on October 3, 4, 17, 18, 25, and 26. Please expect delays in responses during this time.

How is caffeine added to energy drinks? Imbibe Scientist Explains!

energy drink can submerged in water

Caffeine is a chemical that occurs naturally in drinks like tea and coffee. It can make you feel wide awake and energetic, so it’s also often added to other things like sodas and energy drinks. But how do energy drink manufacturers put caffeine into their products? We asked food scientist Adam Johnson to help us find the answer.

To listen, visit Moment of Um.

Keep Reading:

#TrendSpotting: Mixology to the Masses

More and more people are choosing to drink less or not at all, especially among younger generations. Over 40% of American adults plan to reduce their alcohol consumption this year. This presents a unique opportunity for brands to expand their...
READ MORE

Certified Organic Senses®: Imbibe’s Taste Modulation and Sugar Reduction Toolbox Now Available Certified Organic

Established in 1963, Imbibe has been in high-growth mode for the past decade, expanding our technical capabilities, pilot plant equipment, and portfolio. Known for expertise in flavor and taste modulation, Imbibe scientists developed a robust portfolio initially to support internal...
READ MORE

Flavor Drop: Chocolate Malt & Blueberry Cobbler

The Trend: Nostalgia The Flavor: Chocolate Malt For consumers, whether it’s Boomers reminiscing about malt shops, Gen X recalling bags of popcorn mixed with Whoppers at the movie theater, or Gen Z reflecting on Easter egg hunts for hidden treats...
READ MORE