All-access pass to a dedicated team including Product Development, Flavor Chemistry, and Taste Modulation.
Efficient project management for on-time and on-budget product launches.
Expert guidance for optimal performance and consumer satisfaction.
Tailored cross-functional teams with specialists in sensory science, engineering, regulatory, etc.
Quick market entry, manufacturing flexibility, cost optimization, removal of technical and operational roadblocks.
Access to an evolving pilot plant for testing and samples.
The Ask:
Develop a versatile and custom beverage base that works well with existing store equipment and tastes great.
Why Imbibe?
The team had limited bandwidth and needed to release a new menu item on schedule.
The Results:
More than just fantastic flavors. A powder ‘chata’ base, inspired by a traditional horchata that performed in coffee (as the customer intended) and in dairy, alt-dairy, and juices (which the customer didn’t expect). This universal beverage base worked over ice and blended. It delighted consumers as an LTO so much, that it was brought back seasonally for seven years.