The Trend: Indulgent The Flavor: Cookie Butter (Spiced Cookie) Rich and decadent dessert-inspired flavors offer a little luxury and a delightful escape from the problems of the day. We’ve seen [...]

Introducing the Dragon Fruit Flavor Wheel! Our sensory specialists have identified 10 tastes that constitute Dragon Fruit flavor. Download below! For full Dragon Fruit immersion: Download the [...]

Q&A with Nicole Wollak Passions, hobbies, healthy distractions and even guilty pleasures – discover how the research community plays and how that plays out in their work life. In the Venn [...]

The Trend: Global-Inspired  The Flavor: Lychee With its vibrant, sweet taste, Lychee may be a good entry point for consumers interested in expanding their palates with exciting international [...]

The Trend: Nostalgia The Flavor: Piña Colada Though Piña Colada evokes relaxing beachfront bars and tropical breezes, for some, their first encounter was with candy, recalling childhood memories [...]

Get ready for summer with the sweet tropical vibe of Guava, found at the taste intersection of pear and strawberry. This unique taste can be found in sparkling water, CSDs, energy drinks, [...]