Imbibe will be closed on October 3, 4, 17, 18, 25, and 26. Please expect delays in responses during this time.

‘Tajin is what sriracha was a couple of years ago,’ Imbibe flavorist on global tastes Impacting RTD beverages

With more adventurous palates, consumers today are seeking a wide range of sweet and spicy flavors — and sometimes both — for their beverages, bringing more globally inspired tastes like Tajin, horchata and popular Asian fruit flavors like honeydew to US drinks, Lauren Senne, manager of taste modulation and flavorist at Imbibe, told FoodNavigator-USA.

To read more, visit FoodNavigator.

beverage development, beverage development company, beverage formulation, beverage ingredients, beverage innovation, chicago, flavor, flavor innovation, flavor supplier, flavor trends, food navigator, functional beverages, functional ingredients, ingredient supplier, Product Development, sports nutrition

Keep Reading:

Flavor Drop: Dragon fruit & Pear

Over the years, dragon fruit has gained popularity in Western countries. However, it is often still seen as an exotic fruit and a trendy ingredient for Instagram-worthy dishes.

Ingredient suppliers enhance portfolios

To meet the increasing demand for organic products among health-conscious consumers, Imbibe’s taste modulation portfolio now includes certified Organic Senses, an organic version of The Senses.

Performance beverages expand beyond fitness

One of the most sought-after functional attributes in beverages is rehydration, with 78% of Gen Zers, 81% of millennials and 74% of Gen Xers citing hydration as one of the most important functional benefits for which they look

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

Products & Services

More About Imbibe

7350 N. Croname Rd., Niles, IL 60714 847.324.4411 | marketing@imbibeinc.com

Copyright © 2024 Imbibe All Rights Reserved.