IMBIBE LAUNCHES PODCAST ABOUT THE LATEST FOOD AND BEVERAGE TRENDS

Posted: November 28, 2017
In: In the Media

(Niles, Illinois) November 28, 2017 – Imbibe announced today the launch of the company’s Food and Beverage Insights podcast. Episodes will feature insights, statistics, and more about the most innovative food and beverage trends.

The first episode, titled Savory Beverages, discusses the latest RTD and menu offerings in vegetable-based drinks, fermentation, drinkable broths soup, and more. Some of the topics covered include upscale vegetable preparations and consumer acceptance of nutrient-rich savory beverages. Trend information is collected through field research, syndicated data, industry news, and working with leading food and beverage brands.

“We are excited to introduce a new channel to reach our clients and other industry professionals,” said Marketing Director Laura Dembitzer. “Industry professionals look to us for expert insights, and the podcast is another way to disseminate information in a really accessible and convenient way.”

Imbibe’s trend insights have been published in Natural Products Insider, Food Dive, Beverage Industry, SmartBrief, Prepared Foods, Foodbev, and more.

beverage, Beverage Industry, beverage trends, clean label, consumers, customization, fermentation, flavor, flavor chemistry, functional beverages, functional ingredients, imbibe, Non-dairy milk, nutrition, organic, probiotics, Product Development, sustainability, vegan, vegetables

Keep Reading:

What’s Driving Beverage Innovation in 2025

What’s driving today’s beverage choices? Mood, occasion, and function top the list. Gen Z and Millennials lead the charge, with 72% of Gen Z trying new drinks monthly. Trending: low-sugar sodas and functional beverages with fiber or adaptogens.

Why Culture Should Be One of Your Key Ingredients

Just as a winning formula is more than the sum of its parts, our culture is an intentional blend of qualities that fuels our ability to solve complex formulation challenges, unlock whitespace innovation, and accelerate speed to market.

Flavor Drop: Americana – Rocket Pop & S’mores

Nostalgic flavors are driving innovation. Discover how Rocket Pop and S'mores are captivating consumers, sparking new product launches, and inspiring cross-category experimentation in food and beverages.