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Tag: imbibe

Insights

How Tariffs Are Reshaping Your Food & Beverage Production in 2025 

Discover how the ongoing implementation of tariffs continues to reshape the landscape of food and beverage production in 2025. Understand the key areas being affected.
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Bitter Masker developed by Imbibe for Functional Beverages

Discover NonSense BP-1 from Imbibe, a new bitter masker for highly caffeinated functional drinks that simplifies formulations by potentially replacing multiple ingredients.
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Using Sensory Science to Create the Drinks You Love

Ever wondered about the science behind your favorite beverages? Discover how Insights and Innovation Manager Nikki Wollak, a Food Scientist, utilizes sensory science to craft the drinks you love.
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Imbibe Tackles the Growing Functional Beverage Industry

Taste challenges in functional energy drinks? Imbibe unveils its next-generation masking technology, addressing the needs of the booming market for caffeine-rich and functional beverages.
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Discover What A Galaxy Tastes Like.

Ever pondered the taste of the cosmos? Discover the fascinating world of flavor chemists and how they bring imaginative, even imaginary, tastes to life.
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The Imbibe Approach includes Giving Your Supply Chain a Break

Today, our offerings range from ideation sessions and ingredient evaluation through managing the whole lifecycle of the product by commercializing your finished formula in its final packaging and preparing it for your distribution center.
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Color me curious: What type of color (if any) is right for your next food or beverage?

The old saying “you eat with your eyes first” is said for a reason, since eating and drinking involves a full sensory experience by the consumer. This adage holds even more true in the age of Instagram and TikTok.
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Aparna Oak

Flavor Innovation: World Beverage Award Submissions

Aparna Oak, Imbibe's VP of Flavor Innovation, brings expertise to the World Beverage Innovation Awards, emphasizing innovation, immune support, sustainability, and packaging. She encourages unique flavor profiles and upcycled ingredients while highlighting products with minimal environmental impact.
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ttb flavor thumbnail

Trendy RTD Cocktails: Flavor Development Experts

Imbibe introduces recent TTB-approved flavors, including Passion Fruit and Strawberry Daiquiri, catering to both alcoholic and non-alcoholic beverages. Imbibe's expertise extends to hard seltzers and zero-proof spirits, supported by R&D and taste modulation.
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