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Category: In the Media

Insights

Functional Beverage Innovation: Fringe is In

Functional beverages with ingredients like cascara and aronia berries are gaining traction as consumers seek healthy and convenient options. This trend is fueled by interest in niche ingredients and food movements like veganism and paleo.

Portable Nutrition Innovation for Individual Consumer Needs

Marketing Manager Ilana Orlofsky will present on key trends influencing the coffee and tea categories, and strategies for developing a coffee or tea product.

The Organic Food and Beverage Supply Chain: Stretching to Meet Demand

Companies aiming for organic certification face challenges. Products must be at least 95% organic ingredients, and the remaining 5% must comply with strict NOP guidelines.

IMBIBE, BALL CORPORATION COLLABORATE TO BRING NITRO-INFUSED BEVERAGES TO THE MARKET

Ball Corporation and Imbibe partner to develop innovative nitrogen-infused beverages using Ball's Widget Inside™ can technology.

Disruptive Beverages 101 at Flavorcon 2018 With Ilana Orlofsky

A beverage industry conference will explore disruptive trends and ingredients in water, coffee, and tea. The session aims to address the rapidly changing flavor landscape.

Ginger provides value-added benefits to beverages

Ginger, a popular spice with medicinal properties, is gaining traction in functional beverages due to the health-conscious consumer and demand for clean-label ingredients.

IMBIBE RELEASES SECOND PROPRIETARY INGREDIENT THAT MASKS OFF-NOTES

Imbibe launches NonSense™, a natural flavor solution that masks unpleasant tastes in healthy beverages. NonSense™ is organic compliant, non-GMO, and integrates well with Imbibe's other flavor-enhancing technologies.

Beverages go hyper-customized: What claims are floating to the top?

Imbibe, a beverage development company, notes a rise in functional beverages catering to specific needs like immunity, beauty, and cognitive function. This trend is supported by a 27.2% increase in functional beverage launches in 2017.

A spice that is twice as nice

Link to an external article about Imbibe providing insights into the use of ginger in beverages in Beverage Industry.

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

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