Imbibe will be closed on October 3, 4, 17, 18, 25, and 26. Please expect delays in responses during this time.

SupplySide West podcast: Capitalizing on new product opportunities in the beverage sector

Back To Insights

The functional beverage market is booming, and there are so many products available that consumers can pick and choose beverages that address their individual needs. Energy, immunity, digestive health and weight loss are some of the most sought-after benefits, but there is growing demand for beverages that improve cognitive health, beauty, relaxation, sleep, and athletic performance. In this lead-in to SupplySide West, Judie Bizzozero, food and beverage editor, Natural Products INSIDER spoke with Andy Dratt, chief commercial officer at Imbibe about key considerations for creating functional beverages

Listen to the podcast on Natural Products Insider.

Keep Reading:

Bergamot: A Versatile Citrus Revolutionizing Sweet Flavor Innovation

Bergamot continues to catch consumer attention, especially for its role in Earl Grey, which has experienced 11% search growth on Google in the past year.
READ MORE
non-alcohol spirits

Navigating the Non-Alcoholic Spirits Landscape: A Guide for Product Developers

If you're looking for guidance on formulating in the non-alcoholic space, Imbibe's product development team is on standby. With or without the burn, these products are fire.
READ MORE

Flavor Drop: Fruit Punch & Watermelon

Watermelon flavor has many characteristics including candied, ripe, green, or juicy, and Imbibe can help select or design the one best suited for your product.
READ MORE

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

Products & Services
More About Imbibe
7350 N. Croname Rd., Niles, IL 60714​ 847.324.4411 | marketing@imbibeinc.com
Copyright © 2025 Imbibe All Rights Reserved.