Imbibe will be closed on October 3, 4, 17, 18, 25, and 26. Please expect delays in responses during this time.

Think Pink for Your Next Drink

Colorful food and beverages are predicted to be a top trend in 2018, and one color in particular to watch is pink. A strong social media presence can have a significant impact on a product’s overall success, and driving the colorful food and beverage trend is the objective of a product going viral. Pink is so influential on social media feeds that the Starbucks Pink Drink went from a secret menu item to a permanent item offered by the global coffee chain.

There are several popular hashtags on Instagram dedicated to pink food and beverage like #pinkdrink (285k+ posts), #roseallday (221k+ posts) #millennialpink (23k+ posts), and #pinkfood (18k+ posts).

Here are some pink food and drinks popping up on Instagram feeds:

From the Café

From the Bar

Pink Sweets

Better-For-You Pink Eats

Pink Fruits

Have a color in mind for your next beverage project? Email us at thedrinktank@imbibeinc.com to talk to our beverage experts.

Keep Reading:
pineapple flavor wheel

Flavor Wheel – Pineapple

Discover the surprising depth of Grapefruit flavor! Beyond tart and bitter, Imbibe has identified 8 tastes that are part of the Grapefruit experience. Discover these sensory insights and quickly align on your desired flavor profile.
READ MORE

Flavor Drop: Dragon fruit & Pear

Over the years, dragon fruit has gained popularity in Western countries. However, it is often still seen as an exotic fruit and a trendy ingredient for Instagram-worthy dishes.
READ MORE

Ingredient suppliers enhance portfolios

To meet the increasing demand for organic products among health-conscious consumers, Imbibe’s taste modulation portfolio now includes certified Organic Senses, an organic version of The Senses.
READ MORE