Imbibe will be closed on October 3, 4, 17, 18, 25, and 26. Please expect delays in responses during this time.

ReBar – A Closer Look

rebar ingredients You may remember the debut of ReBar, our custom beverage development bar, at the end of last year. To the left, you can get a closer look at some of the ingredients that our R&D team uses when building beverages. Functional benefits associated with these ingredients vary greatly, but some of the most well-known benefits are muscle repair (protein), omega-3s (chia, flax), fiber and calcium (teff), and antioxidants (matcha).

Below are just a few of our custom beverage flavors – lime, caramel, chocolate, and raspberry. With our product developers and flavor chemists working together, they’re able to create on-trend beverages that taste great.

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Keep Reading:

Candy-inspired Flavors are Reshaping Functional Beverages

There's a reason blue raspberry still stops people in their tracks. And the ability to drop a consumer back into one of those moments turns out to be one of the most powerful tools a brand has right now.
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Decoding Flavor: Imbibe’s Lauren Senne on Taste Modulation, Bitter Blockers, and What It Really Takes to Formulate Great Beverages

Taste modulation is its own discipline. Maskers and bitter blockers aren't the same thing — bitter blockers work at the receptor level, physically blocking the signal, while maskers shift the overall flavor system.
READ MORE

What’s Driving Flavor in 2027 — And What It Means for Beverage Innovation

Explore Imbibe's 2027 Flavor Trends report and discover how formulation complexity, functional ingredients, and evolving consumer expectations are changing the role of flavor in beverage innovation.
READ MORE

Notice: Holiday Closure

Imbibe will be closed April 2, 3, 8, and 9. Please expect some delays in our response during these dates.

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