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trendspotting

#Trendspotting: The COVID-19 Effect

The pandemic is driving demand for functional beverages that boost immunity, reduce stress, and improve sleep. Consumers are also interested in DIY in food, beverages, and cocktails, along with nostalgic flavors and products that recreate restaurant experiences at home.
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#Trendspotting: Beverage Innovation

Beverage trends include plant-based protein in smoothies and milk, self-heating coffee cans, sparkling tea with functional ingredients, and collagen-infused water. Kombucha, nitrogen-infused drinks, and watermelon flavors are also popular.
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#Trendspotting: Sweet Options

Beverage companies are using alternative sweeteners like stevia and monk fruit, or even combining them with sugar, to meet consumer demand for lower sugar drinks without sacrificing taste.
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#Trendspotting: 2020 Trend Predictions Part II

2020's Trends: Botanicals like hibiscus blend with fruit flavors. Exotic tastes like matcha and ginger gain popularity. Nostalgic treats inspire new beverage flavors. Creamy foam and chewy textures enhance sensory appeal.
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#Trendspotting: 2020 Trend Predictions

Beverage trends for 2020 span holistic wellness, hyper-personalization, hybrid beverages, and experiential drinking. Hybrid beverages combine multiple benefits, while experiential drinking sees the rise of low-alcohol and CBD options.
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#Trendspotting: The Green Rush

CBD-enhanced beverages are gaining momentum, with offerings from Dram, Elev8 Hemp, and more.
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#Trendspotting: Chicago

We tasted our way through Chicago on our annual trend walk. Here are some of the most innovative and on-trend menu items we found on our journey.
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#Trendspotting: Functional Beverages

Adaptogens like ashwagandha are trending, and fermentation yields products like kombucha. Matcha is popular in ready-to-drink beverages, and protein is found in unexpected products like ice cream.
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#Trendspotting: Permissible Indulgence

Plant-based options expand, including meat alternatives and premium cheeses. Dairy-free "milkshakes" provide indulgent treats.
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New Flavors drop regularly. Check back for the documentation you need for the flavors at your bench

Blue Raspberry Candy

Orange Cream

Creamy Vanilla

Chocolate Brownie

Caramel

Marshmallow

Dubai-Style Chocolate

Yuzu

Guava

Coconut

Passion Fruit

Pineapple

Mango

Peppermint

Pomegranate

Pumpkin Chai

Cranberry

Candy Corn

Caramel Apple

Apple Pie

Maple Cream

Strawberry (ripe, syrupy)

Strawberry (creamy, candy)

Rocket Pop

S’mores

Rainbow Cake

Rainbow Sherbet

Hibiscus

Elderflower

London Fog

Matcha Latte

Marshmallow Cereal

Irish Cream

Red Velvet

White Chocolate Raspberry

Fruit Punch

Watermelon

English Toffee

Strawberry Basil

Yuzu Lime

Nectarine

Pear

Dragon fruit

Lemon Cookie

Butterscotch

Blueberry Cobbler

Chocolate Malt

Affogato

Cookie Butter/Spiced Cookie

Lychee

Strawberry Kiwi

Piña Colada

Ginger Beer

Pink Lemonade

Rocket Pop

Concord Grape

White Grape

Red Licorice

Cotton Candy

Black Cherry

Spiced Cherry

Fruit Punch

Tropical Punch

Cantaloupe

Mixed Berry

Lemonade

Mango

Limeade

Pumpkin Pie Spice

Cream

Lemongrass

Tangerine

Limoncello

Spiced Peach

Peanut Butter Whiskey

Black Currant Lime

Persimmon

Fauxgroni Sbagliato

Honey Apricot

Merlot

Apple Jasmine

Pear Fig

Blue Raspberry Cotton Candy

Blood Orange Yuzu

#TrendSpotting Thumbnail 823

#Trendspotting: Alcoholish

Non-alcoholic beers are getting tastier! New brewing techniques and ingredients are creating complex flavors that rival traditional beers. Imbibe offers unique flavor combinations like Blood Orange Rosemary and Black Cherry Vanilla.
Mergers & Acquisitions - Thumbnail

#Trendspotting: Supplier Shake-up – Navigating Change and the Impact on Brands in the Face of Mergers and Acquisitions

Mergers are shaking up the flavor world! When choosing a supplier, prioritize agility and a human touch. Imbibe offers expert guidance and delicious ingredients to keep your projects on track.
Natural Preservatives 4.23

#Trendspotting: What Some Brands Are Doing to Remove Artificial Preservatives from their Portfolio

Consumers want natural ingredients, including mushroom-based preservatives like Nagardo and Chiber. These are gaining traction, but cost and consumer acceptance are challenges. Imbibe offers various services to help you develop naturally preserved beverages.
TrendSpotting Hero

#Trendspotting: Innovation Planning for 2024 & Beyond

Sustainable packaging and mom-focused products like lactation coffee are hot! Sexual wellness is booming too, with brands offering solutions for intimacy and performance.

#Trendspotting: Put a Private Label on it

Private label brands are booming! Stores are offering high-quality products and partnering for growth (think GoPuff and Grubhub). Imbibe can help you develop your own successful private label brand!
trendspotting 7-22-2

#Trendspotting: The Ability of Sustainability

Eco-friendly packaging, upcycled ingredients, and local sourcing are the hottest trends! Brands are using recycled materials, turning food scraps into new products, and looking close to home for ingredients.
trendspotting frozen desserts

#Trendspotting: The Scoop on Frozen Desserts

Non-dairy frozen desserts are booming, set to exceed $1 billion by 2024. Unusual flavors like Kraft Macaroni and Cheese ice cream and experiential twists like gray-colored citrus treats are driving consumer excitement.
trendspotting march 22

#Trendspotting: Flavors that are Simmering, Bubbling, and Boiling Over

Yuzu, known for its tartness, is featured in energy drinks like G Fuel and Lunar Hard Seltzer, reflecting its growing popularity across various beverage categories.

#Trendspotting: 2022 Food & Beverage Trends Part 1

NoLo drinks surge post-"Dry January", with sales up 33% in 2021. Blake Lively's Betty Buzz offers sophisticated, alcohol-free mixers. Sober bars rise in popularity.

Notice: Holiday Closure

Imbibe will be closed April 2, 3, 8, and 9. Please expect some delays in our response during these dates.

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