Imbibe will be closed on October 3, 4, 17, 18, 25, and 26. Please expect delays in responses during this time.

IMBIBE’S MARKETING MANAGER PRESENTING AT FLAVORCON

Imbibe’s Marketing Manager Ilana Orlofsky will be presenting on trends within the functional beverage market at Perfumer & Flavorist Flavorcon. The session entitled “Wet Your Whistle,” will take place at 11:45 a.m. on Oct. 24, 2017.

During the 45-minute session, Orlofsky will offer expert insight into the most in-demand functional beverages, and share predictions about the future of this rapidly growing market. The session will cover topics like megatrends driving consumer purchase decisions, established and emerging functional beverage categories, and the trendiest health benefits and ingredients.

“I’m so excited to have the opportunity to share the trends I’m seeing in this thriving market with other industry professionals at Flavorcon,” said Orlofsky. “This session will give great insights into what’s going on in this category, and where it’s headed.”

Orlofsky has had her trend insights and articles published in Food Dive, Beverage Industry, SmartBrief, Prepared Foods and Foodbev. She spoke at the Women in Flavor & Fragrance Commerce in September 2016. She has a B.A. from Washington University in St. Louis.

Flavorcon is Oct. 24 to 25 at the Hyatt Regency O’Hare in Rosemont, Illinois and attracts more than 300 industry professionals annually.

For more information about Imbibe, contact Imbibe at 847.324.4411, or visit www.imbibeinc.com.

Keep Reading:

Are You Ready for the Shift to Natural Food Colors?

For many, readiness depends less on regulatory intent and more on practical realities like formulation stability, flavor impact, cost targets, or supply chain constraints. How ready is your team? Take a two-minute assessment to find out!
READ MORE

FDA Takes a New Approach to “No Artificial Colors”: What Food & Beverage Teams Need to Know in 2026

The headline is clear: the FDA is actively facilitating the transition away from petroleum-based synthetic dyes. What’s less clear is what this means in practice—and how ready most teams actually are to act on it.
READ MORE

Beyond Protein: Why Fiber Is the Next Formulation Opportunity for Food & Beverage Brands

The market is moving beyond protein. Fiber is the next major formulation opportunity for food and beverage brands aiming to lead the gut health revolution and capture the next wave of consumer wellness.
READ MORE
[publish_date_datalayer]

Notice: Holiday Closure

Imbibe will be closed April 2, 3, 8, and 9. Please expect some delays in our response during these dates.

Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.