Andy Dratt Presenting at Smartfood Expo

Posted: June 15, 2018
In: Trends

Learn about the hottest trends in “healthy” beverages with CCO Andy Dratt at Smartfood Expo on June 26!

Many consumers are adopting healthier lifestyles, which gives brands enormous opportunity to develop innovative better-for-you beverages. Dratt will dive into what health conscious consumers want in a beverage, up-and-coming functional ingredients, and the future of healthy beverages.

Click here for more details.

Andy Dratt, beverage, beverage development, Beverage Industry, functional beverage, health and wellness, healthy beverage, insights, kombucha, natural energy, smartfood expo, sparkling water, vegcentric, veggies, Water

Keep Reading:

A First Look at What’s on Deck at SupplySide 2026 Booth 2045

SupplySide Global will be here before you know it, and we're putting the finishing touches on what you'll get to taste, see, and dig into at Booth 2045.

From the Bench to the Brief: Imbibe’s Lauren Senne on the Science Behind Great-Tasting Beverages

The conversation goes deep on the technical realities most founders don't encounter until they're already mid-formulation, like how taste modulation works at the receptor level and why sugar reduction changes more than sweetness.

#TrendSpotting: The Cloud Effect

Consumers are chasing a particular kind of texture: light, airy, whipped. The word "cloud" just happens to be what the culture reached for to describe it.

Andy Dratt Presenting at Smartfood Expo

Keep Reading:

A First Look at What’s on Deck at SupplySide 2026 Booth 2045

From the Bench to the Brief: Imbibe’s Lauren Senne on the Science Behind Great-Tasting Beverages

#TrendSpotting: The Cloud Effect

Notice: Holiday Closure