As Vice President of Flavor Innovation & Regulatory at Imbibe, Aparna Oak is passionate about making products come to life. She supports innovation at both the flavor bench and in the [...]
Formulating to please both young palates and parents’ values is no easy feat, but creative food and beverage brands are making headway. General initiatives for committing to healthier lifestyles [...]
As more consumers adopt sports nutrition beverages as part of an active lifestyle, consumer preferences are diversifying. Today, the term sports drink has come to mean many things. As this [...]
It’s fair to say that consumers have altered routines, traditions, and social lives during two years of pandemic living. Just consider that many have had to become their own bartenders and [...]
Functional beverages containing probiotics trend upwards The global pandemic has fostered greater interest in health and wellness, and experts laud social media as playing a big role in educating [...]