Imbibe will be closed on October 3, 4, 17, 18, 25, and 26. Please expect delays in responses during this time.

Tag: nostalgia

Insights

Flavor Drop: Dragon fruit & Pear

Over the years, dragon fruit has gained popularity in Western countries. However, it is often still seen as an exotic fruit and a trendy ingredient for Instagram-worthy dishes.
READ MORE
flavor drop - butterscotch and lemon cookie

Flavor Drop: Butterscotch & Lemon Cookie

Nostalgia is driving a butterscotch revival! From classic candies to Starbucks’ Smoked Butterscotch Coffee, this creamy, buttery flavor is making a delicious comeback. Discover the latest butterscotch-inspired products and why this nostalgic treat is capturing hearts again.
READ MORE

Flavor Drop: Chocolate Malt & Blueberry Cobbler

What do Chocolate Malt and Blueberry Cobbler have in common? Besides being dropped in the same month, they are both uber nostalgic flavors that have staying power. Request a sample today!
READ MORE
Flavor Drop Lychee & Strawberry Kiwi

Flavor Drop: Lychee & Strawberry Kiwi

Learn about Lychee and Strawberry Kiwi flavors, including tasting notes from our flavorists!
READ MORE
glass of pina colada and ginger beer as seen from above with note: flavor drop

Flavor Drop: Piña Colada & Ginger Beer

Piña Colada flavor is everywhere! From classic candies to boozy innovations and even plant-based desserts, Piña Colada is a growing trend. Social media buzz and searches for Piña Colada smoothies show its popularity across categories.
READ MORE
pink lemonades and rocket pop

Flavor Drop: Pink Lemonade & Rocket Pop

Pink Lemonade is the summer flavor that won't quit! Searches and launches are exploding across drinks, candy, ice cream, and even supplements. This nostalgic tastebud trip is more than just a childhood memory, it's a top trend in 2024.
READ MORE
flavor drop white grape drink and concord grape drink

Flavor Drop: White Grape & Concord Grape

White Grape is back! This nostalgic flavor is trending across drinks (from soda to energy drinks) and social media buzz is up 25.6%.
READ MORE
tray of immunity ingredients

Imbibe Discusses Immunity Ingredients Trends in Beverage Formulations

Flashback to 2022 — Erin Costello, Senior Marketing Associate at Imbibe, chats with Prepared Foods about trending immunity ingredients in beverage formulations.
READ MORE
Cotton Candy and Red Licorice

Flavor Drop: Cotton Candy & Red Licorice

Cotton candy is trending beyond carnivals, popping up in desserts, drinks, and sports nutrition. Nostalgia fuels its popularity, with TikTok cotton candy cakes and Hydration Multiplier for Kids leading the way. This playful touch adds magic to familiar products.
READ MORE