The Trend: Nostalgia
The Flavor: Piña Colada
Though Piña Colada evokes relaxing beachfront bars and tropical breezes, for some, their first encounter was with candy, recalling childhood memories of Piña Colada Dum-Dums lollipops or Piña Colada Taffy Town Saltwater Taffy. Piña Colada is found in hard candy, chews, cotton candy, ice pops, ice cream, sparkling water, soda, no/low alcoholic beverages, energy drinks, and even coffee. This year, Oddly Good launched a limited-edition Dreamy Piña Colada plant-based dessert and Coca-Cola introduced Minute Maid Spiked Piña Colada Wine Cocktail. In 2023, BuzzBallz released Lotta Colada Cocktails and Piña Colada Chillers in a new formula that uses real cream. Over the last year, Piña Colada has grown in social conversations by over 27.9%.1 When searching Piña Colada, people also search for Piña Colada smoothie which has increased 22.2% over the last year.2
Tasting notes from our Flavorists:
sweet tropical blend of rich coconut and ripe pineapple, creamy profile, rounded fruity nuances, fresh, tart citrus notes
Piña Colada-inspired market products:
Tropical Reset Piña Colada Sour Non-Alcoholic Beer, Dreamy Piña Colada Plant-Based Dessert, Piña Colada Columbia Coffee, Piña Colada Mints, Piña Colada Snack Mix
Perfect Pairings from our Flavorists
Raspberry
Mint
Blueberry
The Trend: Nostalgia
The Flavor: Ginger Beer
Ginger Beer has long been popular due to its sweet, spicy profile and perceived health benefits. For over a century, there have been sugary non-alcoholic Ginger Beer products available for adults and kids alike. Today, for those consumers looking to limit their sugar intake, there are no/low sugar options available in non-alcoholic and alcoholic applications as seen in the 2022 release of Better Beer Ginger Beer with 4.0% alcohol, which is said to have 50% less sugar than typical Ginger Beer beverages. In social conversations, Ginger Beer has grown by more than 30.9% over the last year.1 Meanwhile, when searching Ginger Beer, people also search for Ginger Beer mocktail which has increased over the last year by 51.7%.2
Tasting notes from our Flavorists:
fresh earthy impact, bright citrus notes, warming nutmeg spice, pleasant, lingering kick of heat
Ginger Beer-inspired market products:
Ginger Beer Non-Alcoholic Aperitif, Ginger Beer Non-Alcoholic Sparkling Soda, Ginger Beer Potato Chips, Ginger Lime Mule Mocktail, Funky Ginger Kombucha Beer
Perfect Pairings from our Flavorists
Strawberry
Lemon
Apple
To request flavors, whether from this drop or any of the 20k flavors in our library, simply click the button at the bottom of the page or email marketing@imbibeinc.com. And if you’re seeking further inspiration, don’t forget to explore our previous Drops for a plethora of inspiring ideas.
- Tastewise, 2024.
- Google Search Trends, 2024.
