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Tag: beverage

Insights

Sip on These 2019 Beverage Trend Predictions from Imbibe

Imbibe's 2019 beverage trends highlight a yearning for nostalgic flavors like s’mores and birthday cake, offering comfort in stressful times. Seasonal favorites such as pumpkin spice and caramel apple remain popular as limited-time offerings.

Holistic Health & Wellness Beverages

In 2019, health-conscious consumers drove the rise of plant-based products, with a 62% growth in plant-based claims. Even meat-eaters embrace these options for perceived health benefits and sustainability.

2019 Beverage Trends: Top Predictions for the Coming Year

In 2019, expect beverage trends to reflect a holistic approach to health and wellness, addressing mental, physical, and environmental well-being.

#Trendspotting: San Francisco

Fermented beverages like kombucha and shrubs are gaining popularity, with unique flavors like black currant and smoked pear. Trends also include cold brew tea, cheese tea, and innovative flavors like cardamom and guava.

Creating Effective Global Flavors at Flavorcon Day 2

Ilana Orlofsky’s presentation emphasized disruptive beverages, highlighting energy waters, tree waters, and protein-fortified waters.

From Lavender Lattes to Cold Brew Tea: Trendspotting in RTD Tea and Coffee

Imbibe notes rising demand for convenient, functional RTD coffee meeting consumer needs. Its adaptability allows for diverse flavors, dairy-free options, and functional additives.

Curcumin Spicing Up Food and Beverage

Turmeric's presence in food and beverages has surged due to its role as a natural colorant and functional ingredient. Curcumin, its active compound, is linked to anti-inflammatory, brain health, heart disease prevention, cancer-fighting, and mood-enhancing benefits.

#Trendspotting: Consumers Prefer Sustainable Brands

The foodservice industry is reducing waste with several trends. Stores are selling cosmetically challenged fruits and vegetables, and companies are using leftover ingredients like coffee cherry skins and spent grains in new products.

Functional beverage makers promoting wider range of health effects

The functional beverage market is diversifying beyond energy and digestion, embracing trends in sleep, immune support, and cognition.

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

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