Butterfly pea flower tea, spicy flavors and the rise of CBD…what will 2019 look like for the beverage category? Imbibe sets out its predictions for the top trends in the beverage category next year.
The beverage development company says an overarching trend among consumers of a ‘more holistic view of health and wellness by supporting mental, physical and environmental health’ – and trends in the beverage industry are set to reflect that.
Some of the trends of 2018 are set to continue to evolve over the coming years, including the use of ingredients like collagen, MCT oil, mushrooms and functional botanicals.
Read the full article on Beverage Daily.