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Tag: beverage

Insights

Imbibe’s Marketing Manager Presenting at Flavorcon

At Flavorcon 2018, Imbibe’s Marketing Manager Ilana Orlofsky will unveil disruptive trends in functional beverages, emphasizing ingredient innovations in water and growth projections for various categories.

Sugar Reduction 101 at Imbibe/IFT Breakfast

Imbibe and IFT collaborated on Oct. 16, 2018, hosting a panel on sugar reduction in beverages. Attendees sampled a reduced-sugar sparkling coffee, noting its altered flavor profile, sparking discussion on the impact of sugar reduction on taste.

Video: Breakfast with Imbibe: Experts Weigh In On Sugar Reduction

Imbibe and Chicago Section IFT hosted a cross-functional panel with our Ingredient Technologist Liz Sisel, Director of Flavor Innovation Aparna Oak, and Regulatory Manager Guy Affobly. Watch this video to hear everything they had to say!

Tips for developing functional beverages

The functional beverage market is diverse, catering to various consumer needs from energy to beauty. With ingredients like mushrooms, adaptogens, and CBD gaining traction, brands differentiate themselves.

Breakfast with Imbibe: Experts Weigh In On Sugar Reduction

Join Imbibe and Chicago Section IFT for a breakfast event on October 16, focusing on sugar reduction strategies. Attendees can taste products featuring modern sweetener technologies and flavor modulation.

Make your product more premium by helping the environment

Sustainability drives consumer choices across various sectors, with financial incentives and environmental consciousness playing pivotal roles.

Trendspotting CBD

CBD is becoming more popular in foodservice, showing up in coffee, cocktails, and even some food options. It's also being added to beverages like water, tea, coffee, juices, and sodas. Even candies and snacks are getting the CBD treatment.

Performance ingredients for sports beverages and beyond

Sports nutrition products have expanded beyond specialty stores, now available at local grocers and convenience stores. Brands aim to stand out by offering ingredients supporting cognitive function, mood, energy, and muscle growth.

SupplySide West podcast: Capitalizing on new product opportunities in the beverage sector

Andy Dratt, CCO at Imbibe, sheds light on key aspects of crafting functional beverages in anticipation of SupplySide West, emphasizing the growing demand for products promoting relaxation, beauty, and athletic performance.

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

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