Imbibe will be closed on October 3, 4, 17, 18, 25, and 26. Please expect delays in responses during this time.

9 food and beverage experts identify the industry’s biggest challenges in 2017

With  2016 now in the past, food and beverage manufacturers can look to the challenges and opportunities that the new year brings. Considering impending legislation, FSMA rule rollouts and a new presidential administration all coming in 2017, the entire food and beverage supply chain could see major changes to their products and operations.

Food Dive spoke with a number of experts about the food and beverage industry’s biggest challenges in 2017. Those challenges varied widely, from differentiation in an oversaturated marketplace to continuing to adhere to consumers’ constantly changing demands. Here’s what they had to say.

sugar reduction

Reducing sugar without sacrificing flavor and maintaining clean labels

“Sugar reduction across product categories is going to be top of mind for product developers in 2017. Due to the FDA changes to the nutrition facts panel, which includes a line that calls out added sugar, companies will be looking to retain the same product quality, in terms of mouthfeel, flavor profile and sweetness, but with less sugar. Companies will also be striving to develop clean label products, and will prioritize the use of ingredients that are perceived as more natural, in conjunction with reducing sugar in their products. I know sugar reduction is currently a major emphasis on the products that our R&D team is working on at Imbibe, especially in terms of children’s drinks, carbonated soft drinks, protein and dairy-based drinks, and our customers also expect cleaner labels for these products.”
— Ilana Orlofsky, marketing coordinator at Imbibe

Hear from other experts from the original story at Fooddive

Keep Reading:

Are You Ready for the Shift to Natural Food Colors?

For many, readiness depends less on regulatory intent and more on practical realities like formulation stability, flavor impact, cost targets, or supply chain constraints. How ready is your team? Take a two-minute assessment to find out!
READ MORE

FDA Takes a New Approach to “No Artificial Colors”: What Food & Beverage Teams Need to Know in 2026

The headline is clear: the FDA is actively facilitating the transition away from petroleum-based synthetic dyes. What’s less clear is what this means in practice—and how ready most teams actually are to act on it.
READ MORE

Beyond Protein: Why Fiber Is the Next Formulation Opportunity for Food & Beverage Brands

The market is moving beyond protein. Fiber is the next major formulation opportunity for food and beverage brands aiming to lead the gut health revolution and capture the next wave of consumer wellness.
READ MORE
[publish_date_datalayer]

Notice: Holiday Closure

Imbibe will be closed on September 23, 24, October 2, 7, 8, 14, and 15. Please expect some delays in our response during these dates.

Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.