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Category: In the Media

Insights

Beverage trends will focus on health in 2016

In 2016, health-conscious consumers are prioritizing transparency, brand stories, and functionality from natural sources. Brands offering great taste alongside these attributes will excel.

Food Technologists Focus on Kombucha

IFT event at Imbibe explored kombucha brewing and its health benefits. Experts presented alternatives like probiotic supplements and highlighted popular brands like Health-Ade and GT's.

Improve product launch with Imbibe’s new Technical Services Team

Imbibe launches a new Technical Services Team to tackle new beverage development challenges. This team will handle everything from finding new ingredients to ensuring regulatory compliance, all while working closely with product developers to streamline the process.

Hilton to Co-Present with Imbibe’s Andy Dratt at 2015 Best of Food and Beverage Packaging

Hilton to Co-Present with Imbibe’s Andy Dratt at 2015 Best of Food and Beverage Packaging.

New Delivery System for Protein Packed Beverages

Imbibe unveils a new high-protein RTD hydration beverage with 40 grams of whey protein per 20 oz. serving. It's lactose-free, sugar-free, and available in various fruit flavors. Imbibe overcomes taste challenges by using citrus notes to mask whey's strong flavor.

Add Some Vigor: Sports, energy and nutritional beverages are expected to enjoy strong sales growth in the next few years

Sports drink sales are surging, with store brands missing out on a growing market. A report predicts a 26% jump in sales by 2019, creating an opportunity for store brands to grab a bigger slice of the pie.

Segmenting the Protein Beverage Market: The 5 Key Categories to Know About

Protein is a hot trend in food and drinks, driven by health benefits and busy lifestyles. Consumers want convenient protein options for satiety and muscle health.

Imbibe Opens World-Class Beverage Innovation Center

Imbibe opened a massive new facility with the biggest beverage pilot plant in North America. This allows them to develop ready-made drinks faster for clients, ensuring a perfect match from approval to store shelves.

Imbibe Re-invents Beverages (Again!) at PLMA Private Label Trade Show

Imbibe, a beverage customizer, will showcase new trends at the PLMA Private Label Trade Show, including cocktail mixers, Latino drinks, and new Arteasia flavors. Visit booth #1342 to see more.