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Category: In the Media

Insights

What’s hot in functional beverages? Omega-3s, prebiotics and probiotics

Interest in probiotics is surging, with their presence in functional beverages on the rise. However, this delivery system poses challenges.
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5 functional ingredients to watch

Functional food ingredients like ashwagandha, coconut vinegar, maca, MCT oils, and purple corn are expected to gain market share, according to Imbibe marketing coordinator Ilana Orlofsky.
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Tracking Cutting Edge Beverage Trends

Engage a flavor or blending house like Imbibe Inc. early in the scale-up phase to reduce risks. Laura Klibanow, a company director, warns against late involvement, which can lead to wasted resources and the need for redirection.
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WFFC Announces 2016 Fall Seminar

The WFFC Fall Seminar on September 14, 2016, at Saddle Brook Marriott will explore "Today’s Consumer Taste and Their Influence on the F&F Industry."
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World Beverage Innovation Awards 2016

Meet Aparna Oak, Manager of Flavor Innovation, Judge of World Beverage Innovation Awards 2016.
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Protein Beverage Development

Top 5 Tips for Developing Beverages Fortified with Protein

At an Imbibe seminar on protein beverage development, Senior Beverage Scientist Justin Cline addressed challenges and solutions in formulating with protein.
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JUS by Julie, Cold Brew, Probiotic, Coffee

Beverage Trend Q&A

Prepared Foods interviews Ilana Orlofsky, Imbibe's marketing coordinator, discussing top beverage trends. Clean-label simplicity leads, with functional coffee prominent.
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Five functional food ingredients that may be set for rapid growth

Functional food and beverage demand grows as consumers seek value. To predict trends, consider macro food trends, homeopathic remedies, versatility, cost, and origin.
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Aparna Oak

Manager of Flavor Innovation Announced as Judge for World Beverage Innovation Awards 2016

The World Beverage Innovation Awards 2016 judging panel includes representatives from ChariTea & Lemonaid, Generosity Water, Distill Ventures, Erteco, Imbibe, and the International Society of Beverage Technologists.
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