Trendspotting CBD

CBD is becoming more popular in foodservice, showing up in coffee, cocktails, and even some food options. It’s also being added to beverages like water, tea, coffee, juices, and sodas. Even candies and snacks are getting the CBD treatment.
Performance ingredients for sports beverages and beyond

Sports nutrition products have expanded beyond specialty stores, now available at local grocers and convenience stores. Brands aim to stand out by offering ingredients supporting cognitive function, mood, energy, and muscle growth.
SupplySide West podcast: Capitalizing on new product opportunities in the beverage sector

Andy Dratt, CCO at Imbibe, sheds light on key aspects of crafting functional beverages in anticipation of SupplySide West, emphasizing the growing demand for products promoting relaxation, beauty, and athletic performance.
Natural, flavorful botanicals create appetite for superfruits

The beverage industry sees a surge in “superfood” products, incorporating nutrient-rich fruits like blueberries and pomegranates, appealing to health-conscious consumers.
Pumpkin spice makes its triumphant return – but will the fall favorite ever falter?
Pumpkin spice dominance may be waning. With launches peaking in 2016, new fall flavors are emerging, driven by consumer desire for variety and a break from pumpkin spice fatigue.
Trending functional ingredients for gut health beverages

Functional drinks promising gut health are on the rise, boosting ingredients like apple cider vinegar (in shrubs) and ginger, the most searched earthy flavor according to Google.
Trendspotting Chicago Edition
Botanical flavors are booming in Chicago, with cafes offering diverse beverages like pistachio + rose lattes and eloté lattes. Health-focused drinks with functional ingredients are popular, including CBD juices and bulletproof coffee.
Campbell Soup Company CMO: ‘We continue to see growth trend with V8’

A beverage company highlights sweet potato juice as a natural source of electrolytes and hydration, with the sweetness and nutrients appealing to consumers.
Ready to Go Non-GMO

“Clean label” is a consumer driven term for food and beverages with non-GMO ingredients. There’s no official definition but it generally means simple, recognizable ingredients.
Immune health beverages growing in demand

The article discusses rising trends in natural immune-supporting ingredients like probiotics and matcha. It also mentions new options like mushrooms and cascara.