Imbibe will be closed on October 3, 4, 17, 18, 25, and 26. Please expect delays in responses during this time.

Flavor Drop 2: Apple Jasmine & Pear Fig

We are well-versed in predicting what consumers will crave because we are on the frontlines of food and beverage innovation and have eyes on products months (and sometimes years) before they make it to market. Our Flavor Drop initiative means we’re dropping our knowledge on flavor combinations that could fit perfectly into your product line-up or join for a hot second as an LTO. If you’re in the market for inspiration for a new flavor, email marketing@imbibeinc.com OR click the button at the bottom of the page to request flavors and to get added to receive for future drop samples! 
 

Apple Jasmine

Fall may be the peak time for apple picking but this flavor combination is seasonless. Google searches for the search term “Apple Jasmine” have grown by 8.5% globally in the six months, ending October 2022.1 Paired with the floral and aromatic notes of Jasmine, Apple offers a refreshing and accessible profile that will resonate with consumers spanning across generations.  

32.3% of surveyed consumers would like to see more of this botanical flavor, Jasmine, in beverage.2

Apple/Jasmine-inspired market products:

                                   

Popular Jasmine Pairings3
Pomegranate Cayenne Milk Tea

Pear Fig

Together, these flavors create a symphony of warmth, ripe, green, and dried fruit notes. Separately, they have flourished on their own – with 18% of consumers interested in seeing more fig in beverage, and Red Bull launching a Fig Apple energy drink for Fall 2022.3

Seen frequently on charcuterie boards and confections or pastries, this flavor pair also plays perfectly in beverages. Fig was named one of the fastest-growing flavors for beverages for the past three years and Pear was named one of the fastest-growing flavors of last year.4 

 

 

Pear and/or Fig-inspired Products:

Taste: Fig-Apple Wiiings: Red Bull.                   

Popular Fig Pairings3
Pumpkin Spice Egg Yolk Honey

Do any of these flavors pique your interest?
Could you see these flavors fitting into your portfolio? Click below to request a sample.

 

Request Flavor Samples

1. Imbibe Proprietary Keyword Database, 2022.
2. Imbibe Percolator, n = 200, General Population, 2021.
3. Tastewise, 2022.
4. Kerry, 2022.
Keep Reading:

Functional Energy Beverages Show No Signs of Slowing in 2025

The high volume of projects in our lab centered on hydration, energy, protein, and coffee confirms the current consumer trend: energy and other functional benefits are driving market interest and innovation.
READ MORE

Flavor Drop for Luck: Irish Cream & Marshmallow Cereal

Irish Cream and Marshmallow Cereal: Timeless flavors for St. Patrick's Day and beyond.
READ MORE
chocolate

Navigating the Cocoa Crisis: Alternative Solutions for Food and Beverage Manufacturers

Are you feeling the cocoa crisis? Imbibe's technical team and flavor chemists can help.
READ MORE