As consumers look for sweet flavors and tantalizing textures, many are turning to bubble teas (boba) for a unique sensory experience, creating an opportunity to innovate around flavor in the RTD [...]

This Flavor Drop is forecasting two taste profiles that are sure to delight consumers. Follow the button at the bottom of this page or email marketing@imbibeinc.com  to request flavors – from [...]

While there has been “a lot of government activity” concerning sugar reduction over the past decade, efforts appear to have intensified in the past few months, including targeting sugar as a [...]

Both consumers and the government are putting pressure on food companies to reduce the amount of sweeteners in their products, a panel of experts said here today at the International Sweetener [...]

Fermented beverages support immune, gut, and digestive health Internet personality Brittany Broski has risen to ultimate influencer fame. She’s even met her idol, Harry Styles, because of it. [...]

As seen in Prepared Foods Imbibe, a leading product development company and ingredient supplier, kicked off the new year with an engaging presentation on some of the most compelling trends [...]