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Tag: sports nutrition

Insights

#Trendspotting National Restaurant Association Show 2017 Recap

Video: #Trendspotting National Restaurant Association Show 2017 Recap

#Trendspotting – Enhanced Waters

Video: #Trendspotting – Enhanced Waters

Raise a Glass to Innovative Fruit and Vegetable Beverages

The legacy of Tang gives way to a surge in fruit and vegetable beverages, driven by health-conscious consumers. Cold-pressed juices, rich in veggies like cucumber and kale, dominate markets in the US and Europe.

The Protein Beverage Landscape

The protein market is booming, with U.S. drink sales expected to hit $6.7 billion by 2019 and global market at $43.3 billion by 2024. Originally in sports nutrition, protein now meets on-the-go needs.

Whey 2 Be! introduces ‘cold pressed whey protein cookies

Newcomers in the protein market, like Whey 2 Be!, are introducing innovative formats like cold-pressed protein cookies to stand out. The category is projected to reach $39 billion in sales in the next three years.

Seeking stability in beverage applications

Imbibe's Joe Farinella highlights four key stabilization areas: physical, micro, flavor, and appearance, with high-protein drinks posing the biggest challenge.

Protein holds steady in 2017 but consumers become more sophisticated with their demands

Protein remains a key fortification attribute in 2017, with its market projected to reach $43 billion by 2024. Laura Dembitzer of Imbibe highlights the need for strategic protein selection and communication of unique benefits, especially with discerning consumers.

ReBar – A Closer Look

Last year, ReBar, our custom beverage development bar, debuted. Ingredients like chia, flax, teff, and matcha offer various functional benefits such as muscle repair, omega-3s, fiber, and antioxidants.

Functional Ingredients

Chart: Functional Ingredients

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

Products & Services

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