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Tag: protein

Insights

The Protein Beverage Landscape

The protein market is booming, with U.S. drink sales expected to hit $6.7 billion by 2019 and global market at $43.3 billion by 2024. Originally in sports nutrition, protein now meets on-the-go needs.
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Whey 2 Be! introduces ‘cold pressed whey protein cookies

Newcomers in the protein market, like Whey 2 Be!, are introducing innovative formats like cold-pressed protein cookies to stand out. The category is projected to reach $39 billion in sales in the next three years.
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Imbibe to break down clean-label trends in upcoming webinar

Clean-label products, defined by simple, recognizable ingredients, are becoming standard. Certifications like organic and Non-GMO Verified, along with vegan and grass-fed claims, drive this trend.
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Seeking stability in beverage applications

Imbibe's Joe Farinella highlights four key stabilization areas: physical, micro, flavor, and appearance, with high-protein drinks posing the biggest challenge.
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Protein holds steady in 2017 but consumers become more sophisticated with their demands

Protein remains a key fortification attribute in 2017, with its market projected to reach $43 billion by 2024. Laura Dembitzer of Imbibe highlights the need for strategic protein selection and communication of unique benefits, especially with discerning consumers.
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Imbibe and Ganeden Join Forces to Predict Top 3 Trending Ingredients of 2017

Imbibe and Ganeden are teaming up for a webinar on February 7th to discuss key ingredient trends in the food and beverage industry, including sugar reduction, protein, and probiotics.
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ReBar – A Closer Look

Last year, ReBar, our custom beverage development bar, debuted. Ingredients like chia, flax, teff, and matcha offer various functional benefits such as muscle repair, omega-3s, fiber, and antioxidants.
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High Protein Coffee Coincides with Functional Beverage Trend

High Brew Coffee introduces a protein-rich cappuccino, catering to consumers seeking functional beverages. With 12 grams of protein and 3 grams of fiber, it aligns with the trend of drinks offering health benefits.
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Protein Beverage Development

Top 5 Tips for Developing Beverages Fortified with Protein

At an Imbibe seminar on protein beverage development, Senior Beverage Scientist Justin Cline addressed challenges and solutions in formulating with protein.
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