Imbibe will be closed on October 3, 4, 17, 18, 25, and 26. Please expect delays in responses during this time.

Tag: flavor

Insights

glass of pina colada and ginger beer as seen from above with note: flavor drop

Flavor Drop: Piña Colada & Ginger Beer

Piña Colada flavor is everywhere! From classic candies to boozy innovations and even plant-based desserts, Piña Colada is a growing trend. Social media buzz and searches for Piña Colada smoothies show its popularity across categories.
READ MORE
guava flavor wheel with a photograph of descriptors on each peice

Flavor Wheel – Guava

Guava is trending this summer, featured in drinks like Hiyo's social tonic, Smirnoff's vodka, and McDonald's Guava Pie. Our flavor experts can help you create perfect Guava pairings with pink lemonade, rose, or milk chocolate.
READ MORE
flavor in four glasses of fruit filled beverages with a publication note, prepared foods, May 15, 2024

Imbibe Launches Epicurated, a Flavor Trend and Insight Presentation Series

Flavor house Imbibe launched "Epicurated," quarterly presentations on trending flavors. Targeting specific groups, like Gen Alpha, and highlighting 10 key flavors each ("Squeeze the Day" for juice trends), they help brands innovate with consumer-loved flavors and build loyalty.
READ MORE
pink lemonades and rocket pop

Flavor Drop: Pink Lemonade & Rocket Pop

Pink Lemonade is the summer flavor that won't quit! Searches and launches are exploding across drinks, candy, ice cream, and even supplements. This nostalgic tastebud trip is more than just a childhood memory, it's a top trend in 2024.
READ MORE
lime flavor wheel depicting facets of lime flavor

Flavor Wheel – Lime

Lime's zesty kick is a hit! It's popping up in everything from popcorn (RIND + Lesser Evil) to hard seltzer (Topo Chico). New combos like watermelon-lime (BUBBL'R) are trending too.
READ MORE
flavor drop white grape drink and concord grape drink

Flavor Drop: White Grape & Concord Grape

White Grape is back! This nostalgic flavor is trending across drinks (from soda to energy drinks) and social media buzz is up 25.6%.
READ MORE

Future Proof Your Business By Formulating for Females

Imbibe's infographic, "Femme Focus on Function," dives into what women want in food, drinks, and supplements. Download now and partner with Imbibe to implement these strategies!
READ MORE
Cotton Candy and Red Licorice

Flavor Drop: Cotton Candy & Red Licorice

Cotton candy is trending beyond carnivals, popping up in desserts, drinks, and sports nutrition. Nostalgia fuels its popularity, with TikTok cotton candy cakes and Hydration Multiplier for Kids leading the way. This playful touch adds magic to familiar products.
READ MORE

The Generation Alpha Advantage

Our survey shows children influence adult purchases. Want to win them over? We analyze Gen Alpha (born 2010-2024), their favorite flavors, and how to use them to boost your brand.
READ MORE

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

Products & Services
More About Imbibe
7350 N. Croname Rd., Niles, IL 60714​ 847.324.4411 | marketing@imbibeinc.com
Copyright © 2025 Imbibe All Rights Reserved.