Imbibe will be closed on October 3, 4, 17, 18, 25, and 26. Please expect delays in responses during this time.

Category: Trends

Insights

Fiber on the (Fore)Front of Packages

Americans consume 15g of fiber daily, below the 25-30g recommended. Despite its benefits, fiber lacks the appeal of protein. Foods like pulses, avocados, and oats are fiber-rich but often overlooked.

#Trendspotting – Enhanced Waters

Video: #Trendspotting – Enhanced Waters

Trend Walk Preview: Get a Taste of Beverage Trends on an Imbibe Tour around Chicago

Chicago's beverage scene offers diverse experiences. Pickwick Coffee Roasters in West Town supports local communities, serving unique drinks like vanilla bourbon latte. The Wormhole Coffee in West Town/Wicker Park offers seasonal creations like Cool But Rude.

#Trendspotting: Clean Label

Video: #Trendspotting: Clean Label

Function: Immunity

Consumer demand for functional beverages is surging. Mintel reports 70%-82% of consumers seek added health benefits in bottled water, coffee, and teas.

2017 Beverage Trends: Glass is Half Full

Imbibe Inc. highlights 2017’s top beverage trends, including sustainability with brands like Green Sheep Water, no sugar added options such as Tickle Water.

Function: Digestive Health

Probiotic sales surged by 12.4% in 2015, showcasing consumer interest in gut health. With 70% of the immune system in the gut, probiotics offer broader wellness benefits.

#TrendSpotting – Savory Beverages

Video: #TrendSpotting – Savory Beverages, Vegetables are in vogue, appearing in drinks like golden milk and turmeric lattes. Fermented veggies inspire savory beverages.

Imbibe on the Brain

Thanks, Dean, for representing Imbibe, Chicago, and contributing to our dynamic culture. This is just one way to have Imbibe on the brain.