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Insights

Separate Yourself from the (Six) Pack – Alcohol Overview in QSR and Fast Casual

Fast food and fast casual restaurants are offering more alcoholic options like beer, wine, and cocktails to attract customers who want to stay and drink, even though takeout is still popular.

Bedtime Beverages

The beverage market offers various sleep-supporting options besides supplements. Products include Som Sleep drinks with melatonin, valerian root-infused milk from Sleep Well.

Finding Function & Novelty in Retail and Foodservice

Interested in trying enhanced coffee, water or other functional beverages? Check out the list for retail recommendations and where to find menus featuring these trends.

Beverage Acronyms You NTK (Need to Know)

Check out our glossary of common acronyms used in the food and beverage industry. These acronyms can be helpful for professionals in the industry to understand each other during meetings, conferences, and collaborations.

How to Make Your Mark in the Growing Health and Wellness Category

In a crowded health food and beverage market, SmartFood Expo offers educational sessions to help manufacturers connect with health-conscious consumers.

Webinar: Beverage Trend Spotlight: Coffee & Tea

Dratt will dive into what health conscious consumers want in a beverage, up-and-coming functional ingredients, and the future of healthy beverages.

Products as Flavorful as They Are Functional

Functional foods and beverages are becoming widely available across stores due to consumer demand. This allows people to choose products that address their specific needs.

Matcha: A Top Searched Earthy Flavor

Matcha, a green tea powder rich in L-theanine and antioxidants, is experiencing a surge in popularity. It is being used in beverages like lattes (growing at 64% YOY) and even sparking interest in crossover products like matcha beer.

Fiber, probiotics add functional benefits to beverages

A 2017 report by Innova Market Insights reveals that 19% of new functional drinks boast digestive health benefits.

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

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