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Flavors
Flavors
Flavor Innovation
Taste Modulation
Full Product Development
Finished Products
About Imbibe
About Imbibe
Careers
Our Campus
Events
Media Kit
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Tag: flavor
Insights
True to Fruit Flavors Maintain Largest Share of Beverage Market
Imbibe's flavorists blend beverages precisely, with true-to-fruit leading demand. Among new products, 40% featured fruit, and 39% botanicals. Hibiscus, elderflower, lemongrass, lemon balm, and cardamom show promise.
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Toasting Drinks Creativity
Local flavors like lemon, lime, and orange remain popular, but global twists with yuzu, guava, and calamansi are trending. Nostalgic flavors like cereal milk, s’mores, and birthday cake are popular in coffee, protein shakes, and cocktails, offering comforting experiences.
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#SXSW Recap: Bonus Trendspotting in Austin
Initiatives like PeaceBox aim to enhance wellness by promoting mindfulness and work-life balance through mobile meditation services, responding to growing concerns over anxiety and disconnectedness.
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The tastes forecast to trend in 2019
Ethnic flavors have shown consistent annual growth of 20% from 2013 to 2017, indicating sustained consumer interest moving forward.
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Sip on These 2019 Beverage Trend Predictions from Imbibe
Imbibe's 2019 beverage trends highlight a yearning for nostalgic flavors like s’mores and birthday cake, offering comfort in stressful times. Seasonal favorites such as pumpkin spice and caramel apple remain popular as limited-time offerings.
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Natural, flavorful botanicals create appetite for superfruits
The beverage industry sees a surge in "superfood" products, incorporating nutrient-rich fruits like blueberries and pomegranates, appealing to health-conscious consumers.
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How to Make Your Mark in the Growing Health and Wellness Category
In a crowded health food and beverage market, SmartFood Expo offers educational sessions to help manufacturers connect with health-conscious consumers.
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Webinar: Beverage Trend Spotlight: Coffee & Tea
Dratt will dive into what health conscious consumers want in a beverage, up-and-coming functional ingredients, and the future of healthy beverages.
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Products as Flavorful as They Are Functional
Functional foods and beverages are becoming widely available across stores due to consumer demand. This allows people to choose products that address their specific needs.
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