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Tag: Beverage Industry

Insights

Imbibe Releases 2019 Beverage Trend Predictions

Imbibe's top beverage trends for 2019 reflect a holistic approach to health and wellness, with products targeting mental, physical, and environmental well-being. Attributes like texture, clean labels, sugar reduction, and sustainability will also shape the market.

#Trendspotting: San Francisco

Fermented beverages like kombucha and shrubs are gaining popularity, with unique flavors like black currant and smoked pear. Trends also include cold brew tea, cheese tea, and innovative flavors like cardamom and guava.

Creating Effective Global Flavors at Flavorcon Day 2

Ilana Orlofsky’s presentation emphasized disruptive beverages, highlighting energy waters, tree waters, and protein-fortified waters.

From Lavender Lattes to Cold Brew Tea: Trendspotting in RTD Tea and Coffee

Imbibe notes rising demand for convenient, functional RTD coffee meeting consumer needs. Its adaptability allows for diverse flavors, dairy-free options, and functional additives.

Curcumin Spicing Up Food and Beverage

Turmeric's presence in food and beverages has surged due to its role as a natural colorant and functional ingredient. Curcumin, its active compound, is linked to anti-inflammatory, brain health, heart disease prevention, cancer-fighting, and mood-enhancing benefits.

#Trendspotting: Consumers Prefer Sustainable Brands

The foodservice industry is reducing waste with several trends. Stores are selling cosmetically challenged fruits and vegetables, and companies are using leftover ingredients like coffee cherry skins and spent grains in new products.

Functional beverage makers promoting wider range of health effects

The functional beverage market is diversifying beyond energy and digestion, embracing trends in sleep, immune support, and cognition.

Imbibe’s Marketing Manager Presenting at Flavorcon

At Flavorcon 2018, Imbibe’s Marketing Manager Ilana Orlofsky will unveil disruptive trends in functional beverages, emphasizing ingredient innovations in water and growth projections for various categories.

Sugar Reduction 101 at Imbibe/IFT Breakfast

Imbibe and IFT collaborated on Oct. 16, 2018, hosting a panel on sugar reduction in beverages. Attendees sampled a reduced-sugar sparkling coffee, noting its altered flavor profile, sparking discussion on the impact of sugar reduction on taste.

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

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