Transforming energy drinks with natural, organic ingredients

The bustling lifestyles of modern consumers have prompted great demand for products that boost energy. In fact, the International Food Information Council (IFIC) Foundation’s 2018 Food and Health [...]

Clean-label appeal of beets drive new product development

Beets frequently appear in sports nutrition products because they’re naturally high in nitrates, which oxygenates the blood and promotes muscle recovery, says Ilana Orlofsky, marketing manager at [...]

Eat with Your Eyes

Eating and drinking is a sensory experience, which is why consumers are so captivated by colorful beverages. Consumers are even exposing themselves to new flavor experiences because some of the [...]

Imbibe Welcomes New Senior Director of Marketing & Business Development

(Niles, Illinois) August 3, 2018 – Imbibe, an industry-leading beverage development company, hired Lauren Williams as the Senior Director of Marketing and Business Development. Lauren will [...]

page 1 of 2