Prepared Foods

Today’s new drinks need to do more to connect with consumers on multiple levels. Don’t look now but things are getting personal(ized) in the beverage market. A look at new product trends makes it [...]

Flashback to 2022 — Erin Costello, Senior Marketing Associate at Imbibe, chats with Prepared Foods about trending immunity ingredients in beverage formulations. Learn what functionals were [...]

Most consumers look for overall money-saving value and continue to reduce non-essential spending at restaurants, grocery stores, and on alcohol. Let’s face it. Turning the page on a new calendar [...]

As seen in Prepared Foods Imbibe, a leading product development company and ingredient supplier, kicked off the new year with an engaging presentation on some of the most compelling trends [...]

New innovations include unique flavors and functional ingredients that offer consumers an expansive range of liquid options The flavored water category experienced a huge growth spurt in the last [...]

Despite the plateau of products with immunity ingredients, products that support this particular need start are still fruitful. Consumers are looking for blends of ingredients that will help [...]