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Tag: Product Development

Insights

Imbibe Is Exhibiting At Southern California Section IFT Supplier’s Night

Join us at the SoCal IFT Supplier's Night Expo on March 7, 2018, from 3:30 - 8:00 PM at the Disneyland Hotel Exhibition Hall in Anaheim, California! Visit Imbibe at table 1714 to discover SweetSense™ and try our beverages.

Superfood Lattes: The Emerging Trend You Should Know About

Forget the classic espresso-and-milk latte. Superfood lattes, made with milk and trendy, nutritious ingredients, are taking over for their visual appeal and health benefits.

Back to Basics: Bananas for Flavor or Format

Bananas are a tricky flavor, but new products are making waves. Fronana offers allergy-friendly frozen banana treats. Barnana uses imperfect bananas for snacks. Sir Bananas is a protein-packed banana milk with no artificial ingredients.

Food & Beverage Insights Podcast: Tea Trends

Food & Beverage Insights Podcast: Tea Trends

Sweetener Strategies for 2018

Making healthy and tasty food is tough, especially with sugar reduction a must. One strategy is to go unsweetened, which works for drinks like water, milk, coffee, and tea.

Artificial Vs. Natural Color: What Makes Sense for Your Next Product?

When choosing colors for beverages, consider what your target audience wants. Artificial colors are cheaper, shelf-stable, and maintain vibrancy but may be seen as unnatural.

Personalized beverages expected to be even trendier in 2018

In 2018, beverage trends will focus on hyper-personalization and specialization, says Imbibe marketing director Laura Dembitzer. Expect launches with less sugar, added functional ingredients, and sustainability.

FDA Changes to the Nutrition Facts Panel

In 2016, the FDA updated nutrition facts labels to make it easier for consumers to understand what they're eating. This included highlighting calorie and serving size information, sugar content, and key nutrients.

What’s big in beverages? Health, innovation and sustainability

The dominant trend in the 2018 beverage industry is health and wellness. Consumers seek drinks with reduced sugar and artificial ingredients, prompting soft drink reformulation with natural sweeteners and functional variants.

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