To meet consumer demand, fortified beverages, functional snacks, and supplements in the market must share a crucial characteristic: they must be both effective and enjoyable. Immune system, [...]

Most consumers look for overall money-saving value and continue to reduce non-essential spending at restaurants, grocery stores, and on alcohol. Let’s face it. Turning the page on a new calendar [...]

Fermented beverages support immune, gut, and digestive health Internet personality Brittany Broski has risen to ultimate influencer fame. She’s even met her idol, Harry Styles, because of it. [...]

As seen in Prepared Foods Imbibe, a leading product development company and ingredient supplier, kicked off the new year with an engaging presentation on some of the most compelling trends [...]

Assortment, pricing can help probiotic drinks reach more households Known for his leading roles in comedies, dramatic films and blockbusters including “The Mummy” trilogy (1999–2008), actor [...]

When formulating new beverages, F&B brands have been observing consumer trends and sustainability initiatives to create better-for-you products. Beverage formulation that wins consumer [...]