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Tag: beverage development
Insights
Flavor Drop: Chocolate Malt & Blueberry Cobbler
What do Chocolate Malt and Blueberry Cobbler have in common? Besides being dropped in the same month, they are both uber nostalgic flavors that have staying power. Request a sample today!
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Flavor Drop: Cookie Butter (Spiced Cookie) & Affogato
Learn more about Cookie Butter and Affogato - or better yet, request samples to enhance these trendy and indulgent flavors into your portfolio!
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Flavor Wheel – Dragon Fruit
Our sensory specialists have identified 10 tastes that constitute Dragon Fruit flavor. Keep reading to find out what they are and to leverage a resource so you know your team is talking about the same tastes.
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#TrendSpotting: Sports Nutrition Trends of Today
In a recent Imbibe survey, we learned that 78% of sports nutrition beverage consumers at least work out weekly, but uses for these products have evolved beyond the gym.
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Imbibe’s Nicole Wollak Talks Hobbies and How Work and Play Overlap
Nicole Wollak, Senior Manager, Insights and Innovation, Imbibe is a serial dabbler of hobbies. She's taken music lessons on three different instruments and balances hobbies, plus two children in addition to an impressive career.
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Flavor Drop: Lychee & Strawberry Kiwi
Learn about Lychee and Strawberry Kiwi flavors, including tasting notes from our flavorists!
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Flavor Drop: Piña Colada & Ginger Beer
Piña Colada flavor is everywhere! From classic candies to boozy innovations and even plant-based desserts, Piña Colada is a growing trend. Social media buzz and searches for Piña Colada smoothies show its popularity across categories.
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Flavor Wheel – Guava
Guava is trending this summer, featured in drinks like Hiyo's social tonic, Smirnoff's vodka, and McDonald's Guava Pie. Our flavor experts can help you create perfect Guava pairings with pink lemonade, rose, or milk chocolate.
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Imbibe Launches Epicurated, a Flavor Trend and Insight Presentation Series
Flavor house Imbibe launched "Epicurated," quarterly presentations on trending flavors. Targeting specific groups, like Gen Alpha, and highlighting 10 key flavors each ("Squeeze the Day" for juice trends), they help brands innovate with consumer-loved flavors and build loyalty.
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