Imbibe will be closed on October 3, 4, 17, 18, 25, and 26. Please expect delays in responses during this time.

The future of functional beverages: Botanics, -bionics, barely-there sweeteners

Consumer interest in beverages that deliver health benefits is growing steadily, with some estimates reporting growth at a CAGR of more than 8% through 2023. A large driver of increased demand of functional beverages certainly points to coronavirus, as does steady activity surrounding keto friendly products, though advancements in ingredient technology and broadened distribution channels also support the proliferation of products that are characterized by added function. Our line of sight into the future of the beverage industry is informed by direct access to decision makers for hundreds of beverage brands and experts in product development, taste modulation and flavorists that have designed over 10,000 flavors. As the functional beverage landscape continues to evolve, we wanted to capture where we are today as well as examine the categories, ingredients, and flavors that we predict will experience significant growth in the next two to five years.

Access the full issue on Food and Beverage Insider.

 

Keep Reading:

Imbibe Invites You to Taste Success at SupplySide West 2024 

Visit our booth at SupplySide West 2024 and discover how Imbibe can help you drive sales and stay ahead of the curve.
READ MORE
flavor drop - butterscotch and lemon cookie

Flavor Drop: Butterscotch & Lemon Cookie

Nostalgia is driving a butterscotch revival! From classic candies to Starbucks’ Smoked Butterscotch Coffee, this creamy, buttery flavor is making a delicious comeback. Discover the latest butterscotch-inspired products and why this nostalgic treat is capturing hearts again.
READ MORE

Flavor Wheel – Grapefruit

Discover the surprising depth of Grapefruit flavor! Beyond tart and bitter, Imbibe has identified 8 tastes that are part of the Grapefruit experience. Discover these sensory insights and quickly align on your desired flavor profile.
READ MORE