Imbibe will be closed on October 3, 4, 17, 18, 25, and 26. Please expect delays in responses during this time.

Imbibe Announces Top 10 Beverage Trend Predictions for 2020

Imbibe, a beverage development company, announced their top 10 U.S. beverage trend predictions for 2020 in a press release. Many of the trends will be driven by health and wellness, in conjunction with experience-culture and the state of the economy.

Holistic Wellness: Demand for beverages that support physical and emotional health will continue to promote innovation. Brands will incorporate everything from essential nutrients to trending ingredients like ashwagandha into functional beverages, and will use natural flavors from superfruits, vegetables and herbs. Better-for-you beverages will also be used to trigger nostalgia with flavors like s’mores, birthday cake, and creamsicle.

Read the full article in Whole Foods Magazine.

Keep Reading:

Imbibe Invites You to Taste Success at SupplySide West 2024 

Visit our booth at SupplySide West 2024 and discover how Imbibe can help you drive sales and stay ahead of the curve.
READ MORE
flavor drop - butterscotch and lemon cookie

Flavor Drop: Butterscotch & Lemon Cookie

Nostalgia is driving a butterscotch revival! From classic candies to Starbucks’ Smoked Butterscotch Coffee, this creamy, buttery flavor is making a delicious comeback. Discover the latest butterscotch-inspired products and why this nostalgic treat is capturing hearts again.
READ MORE

Flavor Wheel – Grapefruit

Discover the surprising depth of Grapefruit flavor! Beyond tart and bitter, Imbibe has identified 8 tastes that are part of the Grapefruit experience. Discover these sensory insights and quickly align on your desired flavor profile.
READ MORE