Imbibe 2020 beverage trend predictions shaped by health and wellness, thirst for cultural adventure, and state of the economy

Posted: December 4, 2019
In: In the Media

Beverage development and innovation company Imbibe predicts 2020 will bring to the beverage market a ‘return to the basics’ in terms of nutrition and flavors as well as ‘next level’ functional beverages that answer several needs for consumers throughout the day.

Read the full article on Food Navigator.

2020 trends, functional beverages, hybrid beverages, nutrition, personalization

Keep Reading:

FDA Front-of-Package Labels: Impact on Food & Beverage

The FDA’s proposed rule would require a simplified “Nutrition Info” box on most packaged foods, rating saturated fat, sodium, and added sugars as Low, Medium, or High.

Citrus Flavor Wheels: Orange, Tangerine, and Lemon

The latest additions to our Flavor Wheel collection—Orange, Tangerine, and Lemon—spotlight the dynamic spectrum of tropical citrus flavors.

Flavor Drop: Pride Edition – Rainbow Cake & Rainbow Sherbet

Celebrate Pride with our special Flavor Drops! Indulge in the sweet nostalgia of Rainbow Cake and the refreshing, fruity burst of Rainbow Sherbet, perfect for adding joy to any beverage.