Dive Brief:
- The following functional food ingredients are predicted to capture more market share in the next year: ashwagandha, coconut vinegar, maca, MCT oils, and purple corn, Imbibe marketing coordinator Ilana Orlofsky told Food Bev.
- Functional foods provide health benefits for ailments such as stress and elevated cholesterol and blood pressure levels.
- Orlofsky developed this list with attention to clean labels, homeopathic treatments, versatile applications and tastes and supply chain feasibility.
Read more at Food Dive