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Encounter Expertise at Every Turn

Events

Connect with Imbibers at industry events in person and across the web.

Our thought leadership helps shape the future through active participation at some of the most popular industry events. Reach out to marketing@imbibeinc.com to collaborate.

Sports Nutrition & Active Lifestyles: Ingredients, Demographics & Market Whitespace

Event/Host: SupplySide East

Location: Secaucus, NJ

Speakers: Holly McHugh

Date: 04/10/2019

The health and wellness trend is transforming food and beverages with a focus on physical well-being through low sugar, natural sweeteners, protein, and probiotics. Emotional satisfaction comes from nostalgic flavors like birthday cake protein shakes. Environmental sustainability is emphasized with plant-based proteins and eco-friendly packaging, meeting consumers' health and eco-conscious demands.

Design Drinking: Creating a Beverage Menu for the Future

Event/Host: Research Chefs Association Annual Conference

Location: Louisville, KY

Speakers: Andy Dratt

Date: 03/13/2019

Consumers increasingly demand healthier options like lower-calorie, reduced-sugar, and naturally positioned products. Beverages in foodservice are scrutinized for high sugar content. This session provides product insights, real-world case studies, and strategies to improve beverage offerings. Attendees will learn about versatile ingredients and novel technologies to attract health-conscious consumers and boost sales.

How Sweet is our Future

Event/Host: South by Southwest

Location: Austin, TX

Speakers: Andy Dratt

Date: 03/12/2019

Andy Dratt, Chief Commercial Officer, discusses society's changing views on sugar at South by Southwest in Austin, TX. He explores sugar's role in our food supply and anticipates a revolution with natural, non-nutritive sweeteners and flavors to align with upcoming changes to the Nutrition Facts Panel.

The Most Disruptive Beverages You Should Know About

Event/Host: Flavorcon

Location: Atlantic City, NJ

Speakers: Ilana Orlofsky

Date: 11/14/2018

At Flavorcon 2018, Imbibe's marketing manager, Ilana Orlofsky, will present "The Most Disruptive Beverages You Should Know About." Focusing on water, coffee, and tea categories, she'll spotlight growth-driving factors and innovative products. The session will also delve into novel ingredients and effective marketing strategies shaping these dynamic beverage sectors.

Beverage Workshop

Event/Host: SupplySide West

Location: Las Vegas, NV

Speakers: Andy Dratt

Date: 11/07/2018

The booming functional beverage market offers products catering to various needs like energy, immunity, and cognitive health. Key discussions include differentiating brands with novel ingredients, maintaining supply chain integrity, and addressing formulation challenges for product success.

The Future of Healthy Beverages

Event/Host: SmartFood Expo

Location: Chicago, IL

Speakers: Andy Dratt

Date: 06/26/2018

As traditional soda sales decline, consumers demand healthier beverages. Restaurants must adapt by offering clean label options and using alternative ingredients. Dratt will discuss market trends, provide product insights, and share practical solutions for menu innovation, focusing on clean labels, reduced sugar, and novel beverages within operational limits.

Looking for a dynamic speaker for your event?

Our expertise extends across various technical topics (animal and plant-based protein, acid, etc.)
for all beverage categories, sugar reduction, the evolving regulatory climate, taste modulation,
sustainability, functional ingredients, and product, ingredient, and flavor trends.

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

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