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Tag: sustainability

Insights

Capture Consumers with Less Traditional Vegetable Flavors in Your Next Beverage Launch:

Veggies are hot! From fancy dishes to surprising drinks, they're everywhere. Stores offer more than just tomatoes, and consumers are loving these healthy beverages. Expect beet, spinach, and carrot flavors in drinks, with shelf-stable options coming soon.

Thriving Tea Segment Means Opportunities for Beverage Developers

The tea market is booming due to its perceived health benefits. The global market is expected to reach $116 billion by 2024. Consumers are interested in RTD tea, kombucha, coffee-tea hybrids, matcha, and tea cocktails.

Criteria for World Beverage Innovation Awards 2017 from Aparna Oak, Director of Flavor Innovation

Health and wellness fuel food and beverage innovation. As a judge for the 2017 World Beverage Innovation Awards, I emphasize origin transparency, sustainability, Non-GMO transparency, plant-based ingredients, and clear nutrition labeling to resonate with consumers.

Trends to Watch: Will Biodynamic Be the Next Trend Coming Out of the Sustainability Movement?

Biodynamic agriculture is a trendy farming method focused on self-sufficiency and sustainability. It avoids chemicals and uses on-farm resources to grow organic products.

Special Report: Consumers and ‘clean’ food: Where is the clean label trend going next?

The clean label trend raises questions about its true impact on health and the food system. While it's crucial for brand relevance, its effectiveness varies. Swapping ingredients hasn't always revived brands, while products thrive despite non-clean label components.

Raise a Glass to Innovative Fruit and Vegetable Beverages

The legacy of Tang gives way to a surge in fruit and vegetable beverages, driven by health-conscious consumers. Cold-pressed juices, rich in veggies like cucumber and kale, dominate markets in the US and Europe.

Imbibe to break down clean-label trends in upcoming webinar

Clean-label products, defined by simple, recognizable ingredients, are becoming standard. Certifications like organic and Non-GMO Verified, along with vegan and grass-fed claims, drive this trend.

Following the Organic Spice Trail

Product developers face a challenge in sourcing flavorful organic ingredients due to limited supply. While demand for organic foods grows, sourcing organic herbs and spices proves difficult.

Sourcing organic ingredients

In 2015, organic food sales reached nearly 5% of total US food sales. However, sourcing organic ingredients remains a challenge due to limited supply and certification requirements.

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

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