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Tag: ginger

Insights

#Trendspotting: Sweet Options

Beverage companies are using alternative sweeteners like stevia and monk fruit, or even combining them with sugar, to meet consumer demand for lower sugar drinks without sacrificing taste.

#Trendspotting: 2020 Trend Predictions Part II

2020's Trends: Botanicals like hibiscus blend with fruit flavors. Exotic tastes like matcha and ginger gain popularity. Nostalgic treats inspire new beverage flavors. Creamy foam and chewy textures enhance sensory appeal.

Where function and flavor meet

Botanical ingredients, traditionally used in skin and hair products, are now being incorporated into beverages due to increasing health awareness.

Botanical Trend Continues to Blossom

Botanical flavors, especially floral flavors like hibiscus and lavender, are growing in popularity in beverages due to consumer demand for healthy and natural ingredients.

Natural, flavorful botanicals create appetite for superfruits

The beverage industry sees a surge in "superfood" products, incorporating nutrient-rich fruits like blueberries and pomegranates, appealing to health-conscious consumers.

Trending functional ingredients for gut health beverages

Functional drinks promising gut health are on the rise, boosting ingredients like apple cider vinegar (in shrubs) and ginger, the most searched earthy flavor according to Google.

Key Considerations for Using Ginger in Your Product

Ginger's hot! This spicy ingredient is livening up beverages from coffee to juice, thanks to its taste and health benefits. Expect ginger in mainstream drinks and surprising new options like veggie blends.

Ginger provides value-added benefits to beverages

Ginger, a popular spice with medicinal properties, is gaining traction in functional beverages due to the health-conscious consumer and demand for clean-label ingredients.

A spice that is twice as nice

Link to an external article about Imbibe providing insights into the use of ginger in beverages in Beverage Industry.

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