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Tag: Beverage Industry

Insights

Flavor Wheel – Strawberry

Not all strawberries are created equal! We go beyond "sweet" and "juicy" to understand flavor. Our "Flavor Lexicon" creates a shared language so we can bring your vision to life. This speeds up development.

Imbibe CCO Speaking at Cannabis Drinks Expo

Andy Dratt will be at The Cannabis Drink Expo discussing these issues and how to make successful cannabis beverages. With the market expected to grow 17% a year, creating tasty and appealing drinks is key to attracting and keeping customers.

Functional Ingredient Guidebook – Part 2: Your Guidebook for Functional Formulations is Here!

This guidebook helps you create tasty products with in-demand ingredients like protein, probiotics, and antioxidants. Get your free copy of the Functional Ingredient Guidebook and create healthy foods consumers will love!

Imbibe Explains FDA’s New “Healthy” Proposal with Essential Considerations and Potential Effects on Your Food and Beverage Innovations – Part 2

The trend towards healthier beverages is driving innovation in the industry. Here's a breakdown: Sugar Reduction, Reformulation, Labeling, Industry Pushback. How Imbibe Can Help: We can navigate the evolving regulatory landscape.

Imbibe Explains FDA’s New “Healthy” Proposal with Essential Considerations and Potential Effects on Your Food and Beverage Innovations – Part 1

FDA revamping "healthy" on food labels! Focus shifts to whole foods, healthy fats, and limits on sugar, sodium, and saturated fat. This aims for clearer labels and healthier choices. They're also exploring a front-of-package labeling system for more info.

Imbibe’s Take on Kombucha’s Claim to Fame

Remember "Kombucha Girl"? That viral video wasn't just funny, it reflected a growing trend: fermented drinks for gut health. Consumers are all about gut health, and kombucha's probiotics are seen as a solution.

Imbibe is Supporting Innovation Pipelines Beyond 2023 through Sustainability, Sustenance, and Sex

Imbibe predicts a focus on sustainable packaging and eco-friendly ingredients. Expect more products supporting breastfeeding post-formula shortages and a booming sexual wellness market, driven by pandemic-era openness about sexual health.

How Immune Health Benefits Help Probiotic Beverages Appeal to Diverse Consumer Groups with Imbibe

Probiotic drinks are surging in popularity as people focus more on self-care and immunity. Experts say COVID-19 heightened awareness of gut health, which is linked to immunity. Consumers are drinking probiotics to restore gut balance and boost their immune system.

Imbibe CCO Talks Beverage Formulation Challenges and Considerations at SupplySide West 2022

Imbibe, a beverage development company, attended SupplySide West with 18,000 attendees! Their Chief Commercial Officer, Andy Dratt, even presented on challenges faced during beverage formulation.

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

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