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Thought-Leading Product Innovation and Ingredient Innovation

Insights

We anticipate consumer shifts, drive industry trends, and deliver exceptional customer experiences.

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The Next Aces with Plant Bases

Imbibe's recent involvement in Chicagoland Food & Beverage Network’s virtual innovation session sparked a compilation of top non-animal innovators in the plant-based food and beverage realm.

What could impact the sports drinks category in 2021?

The sports drinks industry has seen unexpected shifts due to COVID-19, with gym closures offset by strong activity in other channels. Trends like online sales and home workouts may continue.

New Beverages Promote Proactive Wellness Support, Flavor Fun and Comfort

As the New Year begins, consumers reflect on the past year and prioritize health and wellness. The pandemic reshaped habits and attitudes, with remote work and home-centered experiences becoming more prevalent.

Bigger Table Donates 300,000 Servings of High Protein Cocoa Mix

Chicagoland's food and beverage leaders partnered with nonprofit Bigger Table to fight food insecurity. They developed a low-sugar, high-protein cocoa mix for donation to local food banks and pantries.

#Trendspotting: Sustainability Not Just a Buzz Word

Just Salad launched a Carbon Label program, assigning greenhouse gas emissions estimates to menu items like carrots and chicken. They urge consumers to reduce daily carbon footprints, averaging 4.7kg CO2e per American.

#Trendspotting: 2021 Flavor Trends

The beverage industry sees a surge in globally inspired flavors, with blood orange, tamarind, guava, and dragon fruit leading the trend. Traditional fruits like melons, apples, pears, and nostalgic childhood flavors gain traction.

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

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