Imbibe will be closed on October 3, 4, 17, 18, 25, and 26. Please expect delays in responses during this time.

Thought-Leading Product Innovation and Ingredient Innovation

Insights

We anticipate consumer shifts, drive industry trends, and deliver exceptional customer experiences.

Head over to our Events section to join a webinar or hear us speak at a conference.

As seen in:

How Are Flavors Born?

Imbibe’s flavor chemists possess a sophisticated understanding of their craft, which is developing compelling custom flavors for our clients. Chart: How are flavors born.

The Protein Beverage Landscape

The protein market is booming, with U.S. drink sales expected to hit $6.7 billion by 2019 and global market at $43.3 billion by 2024. Originally in sports nutrition, protein now meets on-the-go needs.

Trend Walk Preview: Get a Taste of Beverage Trends on an Imbibe Tour around Chicago

Chicago's beverage scene offers diverse experiences. Pickwick Coffee Roasters in West Town supports local communities, serving unique drinks like vanilla bourbon latte. The Wormhole Coffee in West Town/Wicker Park offers seasonal creations like Cool But Rude.

Whey 2 Be! introduces ‘cold pressed whey protein cookies

Newcomers in the protein market, like Whey 2 Be!, are introducing innovative formats like cold-pressed protein cookies to stand out. The category is projected to reach $39 billion in sales in the next three years.

Imbibe to break down clean-label trends in upcoming webinar

Clean-label products, defined by simple, recognizable ingredients, are becoming standard. Certifications like organic and Non-GMO Verified, along with vegan and grass-fed claims, drive this trend.

#Trendspotting: Clean Label

Video: #Trendspotting: Clean Label