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Thought-Leading Product Innovation and Ingredient Innovation

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We anticipate consumer shifts, drive industry trends, and deliver exceptional customer experiences.

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7 of the hottest trends in coffee right now

Edible coffee offers a new way to enjoy caffeine through ice pops, gummy cubes, and chocolate bars. Cold-brew variations, including nitro-brewed and protein-infused options, provide diverse choices for consumers.

Clarifying Certification and Claims for Clean Label

Clean Label products feature simplified ingredients, without artificial additives or chemicals. Organic certification requires at least 95% organic ingredients by weight. Non-GMO certification ensures products are free from genetically modified organisms.

7 Hot Food Movements To Inspire Your Next Product Launch

Consumers are taking control of their food with DIY meal kits and cold brew coffee makers. Vegan, Paleo, Keto diets are driving trends with plant-based options and low-carb products. Flexitarians are reducing meat with veggie alternatives.

Suppliers utilize cost-effective vanilla ingredient solutions

Vanilla's versatility allows for endless flavor possibilities, according to Christopher Smith from Virginia Dare. Deborah Osborne from Flavor Dynamics notes its role in making new products approachable.

‘No’, ‘never’ – defining clean label, a $180bn opportunity

The clean label trend has evolved with various interpretations. Strategies include shorter ingredient lists, simple and pronounceable ingredients, free-from claims, and ethical business practices.

Esters – The Fruity Building Blocks of Flavor

Chart: Esters – The Fruity Building Blocks of Flavor

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

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