Imbibe will be closed on October 3, 4, 17, 18, 25, and 26. Please expect delays in responses during this time.

Category: Trends

Insights

Functional Ingredients to Watch

Functional Ingredients to Watch: Cascara, Activated Charcoal, Ashwaganda, Curcumin, Collagen, MCT Oil, Reishi, Chaga, Leavender, and Elderflower.

Think (And Drink) Sesame

Despite limited truly new ingredients, food science keeps finding novel applications. Sesame seeds, for example, are being used in new ways like black sesame lattes and ice cream.

Trendspotting: Expo West Trends & Innovations

At Expo West, trends included sparkling teas from brands like HopLark and Teatulia, novel teas like purple and silver needle, and RTD cold brew coffee with functional ingredients. Plant-based milks, especially oat milk, were popular, as were plant-based waters.

Spotlight: Cassava – A Versatile Ingredient to Watch in Snacks and Beverages

Cassava, a drought-resistant root vegetable, is popping up in grain-free snacks and drinks. Popular for Paleo diets and those with plant-based milk allergies, it's high in carbs but low in other nutrients (except cassava leaves, a good protein source).

Cheese Tea is an Emerging Trend in the U.S.

Cheese tea, a sweet and salty drink with a cream cheese topping, is gaining popularity in the US. It's a niche trend with limited availability but has significant social media buzz.

#Trendspotting: Hispanic Flavors & Fusions

The passage discusses trends in Latin American-inspired beverages. Horchata, a cinnamon-rice drink, is gaining popularity with new variations. Agua fresca, fruit and floral drinks, are seen as healthy alternatives.

Category Spotlight: Mocktails

Health trends are fueling a surge in non-alcoholic drinks. Consumers still crave the taste and social aspects of cocktails, leading to more mocktail options at restaurants and from brands.

Superfood Lattes: The Emerging Trend You Should Know About

Forget the classic espresso-and-milk latte. Superfood lattes, made with milk and trendy, nutritious ingredients, are taking over for their visual appeal and health benefits.

Back to Basics: Bananas for Flavor or Format

Bananas are a tricky flavor, but new products are making waves. Fronana offers allergy-friendly frozen banana treats. Barnana uses imperfect bananas for snacks. Sir Bananas is a protein-packed banana milk with no artificial ingredients.

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

Products & Services

More About Imbibe

7350 N. Croname Rd., Niles, IL 60714 847.324.4411 | marketing@imbibeinc.com

Copyright © 2025 Imbibe All Rights Reserved.