Imbibe will be closed on October 3, 4, 17, 18, 25, and 26. Please expect delays in responses during this time.

Category: Trends

Insights

Spotlight: Cassava – A Versatile Ingredient to Watch in Snacks and Beverages

Cassava, a drought-resistant root vegetable, is popping up in grain-free snacks and drinks. Popular for Paleo diets and those with plant-based milk allergies, it's high in carbs but low in other nutrients (except cassava leaves, a good protein source).

Cheese Tea is an Emerging Trend in the U.S.

Cheese tea, a sweet and salty drink with a cream cheese topping, is gaining popularity in the US. It's a niche trend with limited availability but has significant social media buzz.

#Trendspotting: Hispanic Flavors & Fusions

The passage discusses trends in Latin American-inspired beverages. Horchata, a cinnamon-rice drink, is gaining popularity with new variations. Agua fresca, fruit and floral drinks, are seen as healthy alternatives.

Category Spotlight: Mocktails

Health trends are fueling a surge in non-alcoholic drinks. Consumers still crave the taste and social aspects of cocktails, leading to more mocktail options at restaurants and from brands.

Superfood Lattes: The Emerging Trend You Should Know About

Forget the classic espresso-and-milk latte. Superfood lattes, made with milk and trendy, nutritious ingredients, are taking over for their visual appeal and health benefits.

Back to Basics: Bananas for Flavor or Format

Bananas are a tricky flavor, but new products are making waves. Fronana offers allergy-friendly frozen banana treats. Barnana uses imperfect bananas for snacks. Sir Bananas is a protein-packed banana milk with no artificial ingredients.

#Trendspotting January: Trends to Watch in 2018

Striking superfood lattes offer a range of health benefits, but their colorful appearance is what has made them a staple on Instagram. Instagram users are thinking pink – #PinkDrink has been used almost 291k times, and #MillennialPink (a light shade...

Food & Beverage Insights Podcast: Tea Trends

Food & Beverage Insights Podcast: Tea Trends

Products & The Pea: Chickpea Innovation in Food & Beverages

Chickpeas are gaining popularity beyond hummus! They're showing up in sweet and savory snacks, pastas, and even plant-based milk alternatives. They're a source of protein, fiber, and other nutrients, making them a hit with health-conscious consumers.

Imbibe designs impactful ingredients and develops products for the food and beverage industry.

Products & Services

More About Imbibe

7350 N. Croname Rd., Niles, IL 60714 847.324.4411 | marketing@imbibeinc.com

Copyright © 2025 Imbibe All Rights Reserved.