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Category: In the Media

Insights

Portable Nutrition Innovation for Individual Consumer Needs

Marketing Manager Ilana Orlofsky will present on key trends influencing the coffee and tea categories, and strategies for developing a coffee or tea product.

The Organic Food and Beverage Supply Chain: Stretching to Meet Demand

Companies aiming for organic certification face challenges. Products must be at least 95% organic ingredients, and the remaining 5% must comply with strict NOP guidelines.

IMBIBE, BALL CORPORATION COLLABORATE TO BRING NITRO-INFUSED BEVERAGES TO THE MARKET

Ball Corporation and Imbibe partner to develop innovative nitrogen-infused beverages using Ball's Widget Inside™ can technology.

Disruptive Beverages 101 at Flavorcon 2018 With Ilana Orlofsky

A beverage industry conference will explore disruptive trends and ingredients in water, coffee, and tea. The session aims to address the rapidly changing flavor landscape.

Ginger provides value-added benefits to beverages

Ginger, a popular spice with medicinal properties, is gaining traction in functional beverages due to the health-conscious consumer and demand for clean-label ingredients.

IMBIBE RELEASES SECOND PROPRIETARY INGREDIENT THAT MASKS OFF-NOTES

Imbibe launches NonSense™, a natural flavor solution that masks unpleasant tastes in healthy beverages. NonSense™ is organic compliant, non-GMO, and integrates well with Imbibe's other flavor-enhancing technologies.

Beverages go hyper-customized: What claims are floating to the top?

Imbibe, a beverage development company, notes a rise in functional beverages catering to specific needs like immunity, beauty, and cognitive function. This trend is supported by a 27.2% increase in functional beverage launches in 2017.

A spice that is twice as nice

Link to an external article about Imbibe providing insights into the use of ginger in beverages in Beverage Industry.

Beauty Enhancement: The In Vogue Function

The beauty industry is booming, with a new trend of "beauty from within" gaining traction. Consumers are seeking edible products like beverages that claim to improve hair, skin, and nails.